MATSIDISO: The Handmade Process
Matsidiso is inspired by the beautiful diversity of pan-African cultures. We use vibrant colours and textures, and meld them into our designs in a modern way.
Our handcrafted shoes are designed in-house by me (Hi, I'm Jinae :) ) and run in partnership with my husband, Christiaan Heyns.
Our shoes are produced by our heritage family run factory, with 20 years in the shoe manufacturing industry behind it, originally focusing on dance shoes and dance footwear. To this day, our factory still makes dance shoes for SA's local ballerinas.
Each of our eleven shoe cobblers has an incredible history in the footwear industry (some working over 35 years in footwear). Our vision is that through our ethically made shoes, we will have the opportunity to help build the SA economy by offering team members pension plans, educational funds for their family members, and will offer ongoing learning and upskilling, to ensure that our team is more resilient to the sometimes unforeseen changes in a rocky economy.
Matsidiso Mission & Vision
Watch Our Shoes In Action: Making Of The First Khule Oxford